Why use video for business?

Video is proven to increase sales

Why use video for business?

Well, it simply works! Here at TrustVid®, we LOVE video & we’re not the only ones. Video content is breaking records year on year. Video is proven to increase sales and engagement, so it’s something you can no longer ignore.

Homepage videos are shown to increase conversion rates by 20% or more. (ReelSEO)

Video is growing fast

Video will represent 82% of Global internet traffic by 2020. – Cisco

Shoppers love video

9 in 10 shoppers would agree that online shopping is more efficient and effective with visual content. – Invodo
92.6% of shoppers say visuals are the most influential factor affecting purchase decisions. – Vouchercloud
3 out of 4 shoppers will interact with visual content on product pages – Invodo
Videos rated at least 4 out of 5 had more than twice the average buy rate of videos rated 3 stars or less – Invodo

Video in digital marketing

52% of marketing professionals worldwide name video as the type of content with the best ROI – Syndacast
B2B buyers name video among the top 3 most useful types of content for making work purchases. eMarketer
50% of advertisers are shifting budgets from TV to digital video – AOL
Replacing an image with video on a landing page increases conversions by 12.62% – Visual Website Optimiser

Marketers using video receive 41% more web traffic than non-users. – Vidyard

73% of B2B marketing professionals say that video has positively impacted marketing results. – ReelSEO

Video on Social Media

Social video generates 1200% more shares than text and images combined. – Brightcove
61% of consumers are more likely to watch company-produced videos that friends have shared – Reach Engine
1 in 4 shoppers have said they have used YouTube to search for a video related to a product they are considering in-store – Google
82% of Twitter users watch video content on Twitter – Twitter
Facebook Video views grew by 75% internationally from 2014 – 2015 – Adage
100 million hours of facebook videos are watched each day. – Recode
Adding video to a company update on Linkedin increases the chances of it being shared by 75% – Smashing Pixels

Video & Mobile

55% of consumers watch at least one video per week on a mobile device. – Animoto
Video may be growing fast but Mobile video is growing faster ….6X faster! – Invodo

Millennials and video

80% of Millennials consider video content when researching a purchase decision. – Animoto
7 out of 10 Millennials are likely to watch a company video when shopping online – Animoto

Ready to use video in your business?

As you can see video is quite the marketing asset. If you would like to find out how we can help you get the video you need then simply fill in the form below and we will contact you. Or, you can call us anytime on 0115 775 0102.